Peggy Knauft, Founder & CEO | DRE# 01998271
Call/Text (714) 566-5848 | peggy@primarypacificproperties.com | www.peggyknauft.com
Licensed REALTOR® with professional experience and proven expertise. Drawing on 20+ years of corporate business experience negotiating multi-million-dollar contracts to ensure you get the best terms possible. Utilizing unrivaled industry expertise and providing extraordinary service to build your confidence throughout the transaction process alongside my team of industry experts. Providing access to an exclusive network of top agents, deep insight into buyer demands and leveraging top technology tools to help you stay ahead of even the savviest buyers and sellers. Upholding the highest standards of transparency, professionalism and commitment. Specific expertise with luxury properties, probate sales, coastal properties, and working with seniors. Proudly serving all of Orange County!
BUYER SERVICES:
- Provide a detailed Buyer’s Handbook to help understand the buying process
- Personalized guidance to identify properties
- Deliver market reports and research to ensure market knowledge to find you the right home
- Lender referrals if needed
- Referrals to skilled and vetted vendors for any improvements needed at the new property and to trusted attorneys to set up a trust after close
- CASH OFFER Program – work with partner who will provide you with cash to purchase your home and ability to close in as little as 8 days
- Negotiate offers and requests
- Coordinate and manage all inspections and investigations
- Manage all contracts and documentation
- Deliver support after the sale
SELLER SERVICES:
- Provide a Comparative Market Analysis of recent home sales in your community
- Provide updated housing market data and research to keep you informed of market conditions at all times
- Strategize with my extensive network of skilled and vetted vendors to polish up your property
- Professionally stage your space if needed
- Provide real market data to help you decide accurate asking price for maximum profit in shortest timeframe
- Identify the key selling points to highlight for your home
- Provide customized, strategic marketing of your home to thousands of potential buyers locally, nationally and globally
- Negotiate and advise on all offers and requests
- Project manage all necessary tasks including scheduling and overseeing, ensuring the tasks are completed to the highest standards with trusted vendors
- Offer support throughout the transaction and after closing
- TRADE-IN Program- Purchase your new home without having to sell your current home first
- Negotiate with buyers on your behalf drawing on 25+ years of experience negotiating multi-million-dollar contracts
- Hire a professional for home photos and videos
MARKETING STRATEGIES:
- Alerting thousands of local buyers’ agents that your property is on the market through an email blast
- Professional videography and photography
- 3D tours
- Open houses
- Single property website (if needed)
- Professionally printed brochures displayed at open houses and mailed to neighbors, past clients, and potential buyers
- Comprehensive social media marketing campaign
- Utilizing the Multiple Listing Service (MLS)
- Syndicated listing on high-visibility websites including websites of interest locally, nationally and globally
EDUCATION:
- B.S. Political Science, Santa Clara University
- REALTOR® License
- Certified Senior Real Estate Specialist
- Certified Probate Real Estate Specialist
- Certified in Luxury Property Marketing
COMMUNITY SERVICE:
- Member, Local Rotary Club
- Member, Laguna Niguel Chamber of Commerce
- Member of Giving University