Selling






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Find a Real Estate Agent

We know selling a home can be more emotional than buying one, and we’ll
leverage our experience and market know-how to ease you through the process.
But first we’ll uncover your motivations for selling, establish a timeline and a
marketing plan, and see how your home compares with others on the market.
We have a track record of proven success, and you can rely on us to be your
champion and best source for solutions.

Learn

Learn Your Home’s Market Value

We’ll assess your home’s worth to determine its market value, taking into consideration
such variables as features, size, location, market demand, and recent comparable sales.
We’ll then create a “comp”, or comparative market analysis (CMA), that will help determine
a competitive listing price that will attract qualified buyers and drive maximum interest
to your property.

List

List Your Home

We believe in transparency, and at this early stage we want you to feel confident
about our plans to sell your home. A listing agreement gives us permission to
advertise and handle the sale of your house. It also covers the basic terms of our
mutual commitment, including the length of time the home will be listed. We’ll
also discuss our selling strategy and what you can expect next as we move deeper
into the process.

Shine

Make it Shine

It’s all about curb appeal, and your home needs to shine inside and out before putting it on the
market. We’ll strategize with our network of skilled vendors to ensure improvements, staging,
photography, and video are of professional caliber and give buyers a reason to show more than
a passing interest in your home. Remember, you only have a matter of seconds to make a great
first impression, so make it count.

Market

Market Your Home

A unique home needs a unique, customized marketing plan to set it apart from others
on the market. We’ll combine industry-defining tech and robust online marketing
strategies with tried-and-true techniques like high-quality fliers, energetic open houses,
and alerting local buyer’s agents to give your home optimum exposure. We’ll utilize our
trusted network of vendors, such as photographers, to make your home come to life
and create local and global awareness.

Negotiate

Negotiate the Best Price

At this crucial stage, we’ll leverage every negotiation tool to help you make the best deal possible and
arrive at a price that both you and the buyer can agree upon. We’ll use our expertise to coach you
through terms, contingencies, and buyer’s financing. You’re nearing the end zone. We want to arrive
at a fair market price where you walk away happy.

Finish

Seal the Deal

The day you’ve been waiting for has arrived — the closing! We’ll be right by your side during
these final steps, engaging with the buyer’s agent and lending institutions to ensure all
requirements are met, inspections are performed, financing is approved on time, and all the
necessary disclosure documents are provided. Then, sign on the dotted line, and congratulations!
You’ve just sold your home!

Let's Talk

You’ve got questions and we can’t wait to answer them.